Blog about Barbershop, razor classic shaving and male hairdresser

Showing only news translated into English, to read all the published news visit the blog in Spanish or Catalan.

Introducing the new Dyson supersonic

Jun · 26 · 2018

On June 18th Jordi Pérez traveled to Madrid to attend the presentation of Dyson's new professional dryer: Dyson Supersonic. The brand invited 100 of the most influential hairdressers in the country and the specialized media to an event that took place at the Madrid Railway Museum, a fabulous space where professionals could get to know this revolutionary dryer in first person.

The new Dyson Supersonic is the result of many years of research, and was born in a company that stands out precisely for its marked innovative character. Dyson engineers have thoroughly studied the hair and its behavior in order to design the ideal dryer. Jordi was enthusiastic about the sensors of this new dryer, which controls 20 times per second the temperature of the air, so that it does not exceed 150 degrees, the temperature from which the hair suffers.

This new dryer captivates for its design and ergonomics, and when it has already captured you by its image, you fall in love with the speed in which it dries the hair. And one aspect that many will greatly appreciate, the Dyson Supersonic is much quieter than most dryers on the market. A small gem of engineering that will surely delight the hairdressing professionals.

Jordi Pérez, Master Barber 2018

May · 28 · 2018

The creative director of La Barberia de Gràcia has been named Master Barber 2018 by American Crew. With this title the brand seeks to recognize the excellent career of this professional, the perseverance and effort in his career.

With this award, Jordi Pérez becomes the first Master Barber at national level, a title that is born with a vocation for the future and with the aim of endorsing the talent of those professionals who with their daily work contribute to the advancement of styling and male personal care hand in hand with American Crew.

In this way La Barberia de Gràcia continues its unstoppable race to the zenith of the national barbershop in a 2018 full of successes. This new is added to the prenomination as Spanish Hairdresser of the Year by the Figaro Club, to the prize won in Chicago in the ABS Global Image Awards, and, since a few days ago, to be a finalist in the category of Best Living Concept in the Salon Awards Look.

La Barberia de Gràcia triumphs in Chicago

May · 8 · 2018

Considered one of the best barbers in Spain, Jordi Pérez adds one more success to his list after getting last April 29th the award for the best men's collection in the ABS Global Image Awards, as part of the America's Beauty Show, one of the most important events in the worldwide hairdressing sector.

Jordi travelled to Chicago full of enthusiasm to enjoy the grand finale where he presented his collection Grey Fringes, a collection that reflects the innovative man who does not want to give up his masculine personality but who dares to give fantasy to his image through colour. La Barberia de Gràcia conquered the American continent, where it competed with some of the best stylists on the international scene

Jordi Pérez, currently pre-nominated "Spanish Hairdresser of the Year" at the Fígaro Awards 2018, declares moments after to win "I feel in a cloud", and adds that "reaching the finalist was a gift, but winning is a wonderful dream come true". For Jordi this has been an incredible opportunity for expansion and assures that it is an experience that "you have to live".

With this new award he promotes his meteoric career feeling more motivated to continue facing new challenges and objectives.

I feel better today

Apr · 16 · 2018

A few days ago, we had the opportunity to live an experience of those that leave a mark very deep inside. That day, I felt better person. It all started last December when we carried out a solidarity campaign dedicated to raising funds for prostate cancer research. The money obtained from the services of shaving and beard grooming was entirely allocated to the Prostate Cancer Research Unit of the Vall d'Hebron Research Institute. And a few days ago, we were lucky to be able to visit the laboratories of this unit at the hands of some of the most important medical eminences of the hospital.

I was impressed: the passion, the desire, the implication that those scientists transmitted. It was incredible to hear how they explained the current state of some of their research, although I must admit that many of the technicalities used escaped my knowledge. However, they knew how to send us their message and let us share their concerns and achievements, the challenges they face, their passionate dedication, the hopeful results, the naturalness and the closeness through their gestures and words ... absolutely incredible.

I had the feeling of "being very small next to very big people" that is changing the course, which makes the difference in terms of research in our country. Despite not having the resources they really need, they manage as they can to continue, with tenacity and audacity, their work that, finally, affects the common good of the whole of our society, even clearer, affects our lives. ..

That day I went to sleep conscious of a reality that surrounds us, a reality that we sometimes forget. I was aware of what we can contribute, each one, from our place, our work, our personal power. I could not help but smile at the thought that I contributed a little bit of that day, having had the opportunity to collaborate with this group of scientists and doctors who are fighting so that we are all a little healthier and can enjoy a better quality of life.

Just as I have decided to collaborate with them by contributing to the collection of a specific service of the barbershop for a month, anyone can do it, in their own way. It is only a question of interest and of realizing that we are all involved. Each contribution, however small, is received with an excessive illusion; it allows them to move forward and continue to believe in a life project, by making what we so far still believe impossible.

I have loved, even if only for a moment and with a modest amount, feeling that I am part of this community. And that really represents a good for society. I encourage you all to live an experience like this, for our health, for everyone's.

 

 

Jordi Pérez

How to take great care of the beard

Apr · 3 · 2018

Bearding is fashionable, but not in any way. Beards are weared clean and arranged, and although it does not require complex care, it does require specific products. We have to bear in mind that the hair of the beard has different characteristics than the hair of the head, and therefore it needs different products, treatments and attentions.

In the shower it is advisable to use a specific shampoo for beards, with which we will lather well. Once out of the shower it is best to dry it with the towel or the dryer, in the case of long beards. At this moment we are going to apply the second product: a serum, which will give us shine and softness.

The specific serums for beards have nourishing properties for the skin and not only for the beard, unlike the oils, it is for this reason that we prefer them.

Once the serum is applied, we comb the beard well so that the product is well distributed, ideally with a boar bristle brush.

Finally, we can apply a styling product, known as Beard Balm, which will give us fixation, highly recommended especially for those beards with a certain length that want to keep well groomed all day.

If you follow these steps, you will wear a beard of envy, although remember that, whatever your beard, it is best to go through the barber shop periodically to get it fixed.